NEXT HOME CBA

A Survey of Heritage Television Viewing Figures

Angela Piccini¹ | University of Bristol

Issue 1 — June 2007 | ISSN 1754-8691

Table of contents

• Full text
• Table of contents
• List of figures, tables & plates
• 1. Introduction and background
  • Heritage television definition
  • 1.1 Aims and objectives
    • Specific aims
  • 1.2 Survey method
    • Audience data
    • Programme data
    • Methodological challenges
• 2. Main findings
  • 2.1 Distribution of viewing
  • 2.2 Distribution of viewing by group
  • 2.3 Viewing profiles
  • 2.4 Profile of heavy heritage viewers
• 3. Lifestyle data
• 4. Conclusions
• 5. Future Research
• 6. References

This research was commissioned by the CBA and funded by English Heritage and the University of Bristol. It was presented to English Heritage for Heritage Counts, an annual review of England's Historic Environment, in November 2006.

Published in 2007 by the Council for British Archaeology, St Mary's House, Bootham, York, YO30 7BZ

The author would like to thank the BBC for permission to reproduce the plates used throughout this publication.

NEXT HOME CBA